Freightera

“The Expedia of freight!”

Freightera offers a free cloud-based B2B online freight marketplace with 100s of reliable LTL and truckload carriers, where you can search and compare instant all-inclusive freight quotes and book shipments online 24/7.

We were engaged to totally overhaul and reinvigorate the website, improve usability and streamline the booking path. Throughout this process we also delivered a brand refresh to help Freightera better position in the marketplace and create alignment with their vision of offering a better way to ship freight – easy, best price, accessible and green.

Service Offerings

  • Brand logo design & visual identity
  • Marketing collateral
  • Brand standards
  • Competitive review and best practices
  • Usability analysis
  • Persona and use case development
  • Information architecture
  • Wireframing and interaction design
  • UX, UI and responsive design
  • Email and marketing automation

Highlights

  • + 36% Overall Bookings
  • + 57% Mobile Bookings
  • – 23% Bounce Rate

Client Testimonial

E-Cubed was referred to us by a trusted colleague. At that time, we were planning to upscale our brand and to redesign our website to a modern mobile-friendly version. We were considering two other companies. E-Cubed provided greater value, but more importantly, we appreciated their impeccable sense of design, excellent communication and deep web development experience. Coming from a web development background, we could probe and see right away that E-Cubed was no fluff. They gave us everything that we needed and delivered on time and on budget. We had a clear vision for what we wanted from our new site and they were able to transform it into reality. Since the first time we met the company owners and our project leads, we felt as if we were their most valued customer. Once the launch was accomplished, there was no question for us to continue working with E-Cubed on other design, brand and product development projects. These guys, are awesome! Thank you!

Zhenya Beck Co-Founder, Marketing & Customer Experience

Awards

W3 Design Silver Award – Web Applications/Services

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